Diversity Statement
Our mission is to foster a diverse environment that contributes to an inclusive culture and climate by promoting critical discourse and meaningful interactions between all members of our campus community.

Mission Statement
The mission of the Division of Diversity and Inclusion is to foster a diverse environment that contributes to an inclusive culture and climate by promoting critical discourse and meaningful interactions between all members of our campus community.

Vision Statement
We strive to create a campus that:

  • provides access and support for underserved populations;
  • has an inclusive and just culture;
  • values understanding, compassion, and acceptance;
  • is committed to the ideals of social justice;
  • prepares students for global citizenship;
  • and is collaborative, safe, and respectful.

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Marketing Content Manager

Apply now Job no: 495547
Work type: Academic Staff - 12 Month
Location: All UWP Campuses, Platteville
Categories: Marketing

 

Position Summary:

The Marketing Content Manager position is responsible for collaborating with cross-functional team members to plan, develop, and produce marketing and brand content for a variety of audiences. This position will rely on a deep knowledge of marketing trends, analysis performance and comprehension, and a unique understanding of messaging to a variety of constituents.

As a member of the campus community for the University of Wisconsin-Platteville‚ it is essential that you support and foster a diverse‚ inclusive and civil community of outstanding faculty‚ staff and students.

The salary for this position is $47,000 - 55,000 commensurate with experience.  Remote work options are available. 

Responsibilities:

  • Lead creative content strategy development and implement collaborative and integrated use of all content marketing pieces
  • Oversee messaging and creation of social media content including social media content calendar.
  • Oversee the writing, production, and editing of content that adheres to best practice
  • Produce materials for multiple platforms that build and maintain the overall university brand and support key messages and initiatives
  • Reviews web and social media content for accuracy, functionality, and consistency 
  • Collaborates across the marketing team to produce content for a variety of marketing pieces, including but not limited to website, print, digital, broadcast (radio, television, podcast, social media, etc.), advertorials, etc.
  • Direct the creation of content for a variety of subject matters for multiple constituents, including all colleges, schools, and departments (academic and non-academic) across the university
  • Maintain and increase knowledge of the changing marketing landscape and trends - Comprehend analyses to make data-driven decisions for content production and distribution 

What You’ll Need to Succeed:

  • Bachelor’s degree in communications, marketing, or a related field is required
  • 3+ years of experience in communications/marketing/advertising project experience; higher education experience preferred
  • Experience defining key messages/insights and design creation for a brand
  • Strong copywriting skills, combined with the ability to create, revise, direct, and repurpose content to meet strategic goals
  • Demonstrated research, interview, and project management skills with a high attention to detail
  • Excellent conceptual thinking and presentation skills with the ability to clearly explain rationale and recommendations
  • Experience with design input to support content intent and messaging
  • Deep understanding of current content channels and a demonstrated desire to learn new platforms
  • Strong understanding of industry trends and creative tools
  • Proficiency in simultaneously managing multiple projects
  • Strong eye for design and ability to communicate and collaborate with writers, editors, graphic designers, and the marketing team

Why It’s Great to be a Pioneer:

Campus Information: The University of Wisconsin-Platteville, founded in 1866, enrolls students in 42 baccalaureate and 6 master's programs. It possesses institutional strengths in middle level education, engineering, industrial technology, agriculture, criminal justice and business. The campus is located in Southwest Wisconsin's largest and most historic community. The region offers excellent school systems, high quality medical and hospital facilities, outstanding recreational opportunities, and vibrant businesses and industries. UW-Platteville is a cultural and educational center for the Tri-State region of Illinois, Iowa and Wisconsin.

Take a virtual tour of our campus!

Application Deadline:

Applications must be submitted through our online applicant portal, applications due by July 11, 2021, and will be accepted until position has been filled. 

 

How to Apply:

The following documents are required for applicant consideration:

  • Letter of application addressing all required qualifications
  • A current resume
  • Contact information (name, telephone number, and email address) for 3 professional references.
  • Additional documents as needed

We Support Diversity and Inclusion:

Our mission is to foster a diverse environment that contributes to an inclusive culture and climate by promoting critical discourse and meaningful interactions between all members of our campus community.

Equal Employment Opportunity:

The University of Wisconsin-Platteville is committed to recruiting, supporting and fostering a diverse, inclusive and civil community of outstanding faculty, staff and students, and is an AA/EEO Employer. A criminal background check is required for employment. Applicants must be legally entitled to work in the U.S. at time of hire.

Employment will require a criminal background check. It will also require you and your references to answer questions regarding sexual violence and sexual harassment.

The University of Wisconsin System is engaged in a Title and Total Compensation (TTC) project to redesign job titles and compensation structures.  As a result of the TTC project, official job titles on current job postings may change in Fall 2021.  Job duties and responsibilities will remain the same.  For more information please visit: wisconsin.edu/ohrwd/title-and-total-compensation-study/.

 

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The University of Wisconsin-Platteville is committed to recruiting, supporting and fostering a diverse, inclusive and civil community of outstanding faculty, staff and students, and is an AA/EEO Employer. A criminal background check is required for employment. Applicants must be legally entitled to work in the U.S. at time of hire.

It is the policy of the University of Wisconsin-Platteville to provide equal employment opportunity to all individuals regardless of race, color, creed, sex, sexual orientation, age, national origin, ancestry, disability, marital status, pregnancy, political affiliation, arrest or conviction record, identity as a veteran, disabled veteran, Vietnam era veteran, membership in the national guard, state defense force or any other reserve component of the military forces of the United States or this state. Sexual harassment is illegal and will not be tolerated. Co-workers and supervisors may not retaliate against any employee, student, or job applicant because he or she filed a complaint, assisted in an investigation or participated in any proceeding alleging discrimination on the foregoing basis.

The University ensures physical accessibility to work environments for persons with disabilities and will provided reasonable accommodations to ensure equal access to employment. Upon request, the University will provide reasonable accommodations for religious observances and practices. The University is committed to a program of affirmative action for women, racial minorities, persons with disabilities, disabled veterans and veterans of the Vietnam era. While the Chancellor assumes overall responsibility for the success of the program, university administrators and supervisors are responsible and accountable for implementation. Authority for monitoring the program is delegated to Human Resources.

Each individual associated with the University is called upon to pledge a new and revitalized commitment to build and maintain a campus environment free of harassment and discrimination, an environment that fosters mutual respect, recognizes the dignity and worth of all people, and promotes to the fullest, equal employment opportunity through affirmative action.

In compliance with the Clery Act of 1998, the University of Wisconsin-Platteville Annual Security & Annual Fire Safety Report is available for review. Call the UW-Platteville Campus Police Office at 608.342.1584 for a paper copy of the annual report.

The University of Wisconsin System is engaged in a Title and Total Compensation (TTC) project to redesign job titles and compensation structures. As a result of the TTC project, official job titles on current job postings may change in Spring 2021. Job duties and responsibilities will remain the same. For more information please visit: wisconsin.edu/ohrwd/title-and-total-compensation-study.

Required Postings:
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Labor Law Poster – Spanish
Families First Coronavirus Response Act Update
Labor Condition Applications
Labor Certifications Applications

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